Is the Bright Planet brand vegan & cruelty free? Are they ethical? Do they test on animals?

| ๐ท BRAND | Bright Planet |
| ๐ SOLD AT | Amazon |
| ๐ฑ VEGAN PRODUCTS | Yes |
| ๐ฏ% FULLY VEGAN BRAND | Yes |
| ๐ฐ CRUELTY FREE BRAND | Yes |
| ๐ CERTIFIED BY | Pet Sustainability Coalition (PSC) |
| ๐ผ PARENT COMPANY | None |
| โจ BRAND FREE FROM | Corn, soy, wheat |
| ๐ฟ ORGANIC | Unknown |
| ๐ NON-GMO | Unknown |
| ๐ฆง PALM OIL FREE BRAND | Likely Palm Oil Free (Uses Coconut Oil) |
| ๐ ECO FRIENDLY ACTIONS | Use 30% post-consumer recycled bags for all products, each bag sold helps plant a tree |
| ๐ NOTES | Create up to 90% less carbon emissions and use up to 68% less water than a comparable meat-based treat |
| ๐ BASED IN | Minnesota, USA |
| ๐ฉ EMAIL | hello@brightplanetpet.com |
| ๐ PHONE | None |
| ๐ ALTERNATIVE CONTACT | https://brightplanetpet.com/pages/contact-us |
All the info on products and brands every ethical consumer wants to know…
Ethical Consumer Tips:
- “Plant Basedโ does not mean vegan.
- If a brand uses the term โvegetarianโ to describe their products it is another red flag because it is usually not vegan and allows forย beeswax,ย honey,ย milk, lanolin and more animal ingredients.
- If a brand has a special, separate vegan category that implies other products are not vegan.
- Greenwashing is when brands make themselves look good but hide unethical aspects pertaining to sustainability, veganism, health and the like. Sadly, itโs such common practice that there is now a dedicated term for the self vindicating marketing style.
- Be skeptical of marketing strategies that use the color green on packaging or terms like eco friendly, sustainable, organic, natural that might make a brand seem ethical when they might not be.
- Itโs great that many brands now offer vegan products but itโs always best to support 100% fully vegan brands that do not profit from and continue to fund animal agriculture in any way.
